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About Us 

Empowering Wellness, Celebrating Worthiness

At bornWORTHY, we believe everyone deserves to prioritize their well-being. Founded by Ayana Abdul-Raheem with a mission to support system-impacted girls in recognizing their worth and prioritizing their health, we now focus on empowering all individuals to embrace their worthiness and well-being. Our proceeds benefit wellness initiatives for girls, funding paid internships that foster their development and leadership.

From Law Enforcement To Community Empowerment

After serving 11 years with the police department in the juvenile unit, Ayana Abdul-Raheem founded bornWORTHY.with a passionate vision to support system-impacted girls in recognizing their inherent worth and prioritizing their well-being. Understanding the challenges these girls face, Ayana started mentoring them and selling born WORTHY. T-shirts to fund wellness programs specifically designed to meet their needs. Her efforts have since blossomed into a larger mission: empowering everyone to embrace their well-being while still focusing on the original goal of uplifting system-impacted girls.

 

bornWORTHY. now operates on a broader scale, dedicating a portion of its proceeds to wellness internships for girls. These internships not only provide crucial support and mentorship but also enable young women to become leaders in their communities by teaching wellness workshops and advocating for systemic change. Through this initiative, Ayana ensures that the core mission of bornWORTHY. remains intact: fostering a community where every individual recognizes their worth and is empowered to live a healthy, fulfilling life.

(system-impacted = juvenile females, girls incarcerated, child welfare system)

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Championing Community and Education Beyond Apparel

Ayana Abdul-Raheem, the visionary behind bornWORTHY, is transforming both the fashion industry and the landscape of education for girls. Highlighted on Startup TV and PBS for her profound community impact and celebrated by Tabitha Brown, Ayana's commitment to empowering women and girls extends beyond clothing. Her work fosters wellness and resilience among system-impacted girls and broader communities, making a lasting difference in countless lives.

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What We Stand For

1

Self-Care

Emphasizing the importance of taking care of oneself physically, mentally, and emotionally.

2

Empowerment

Encouraging individuals to recognize their inherent worth and potential.

3

Community

Building a supportive community that uplifts and inspires.

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4

Innovation

Continuously seeking new ways to support and promote wellness.

Our Impact Through Education

At bornWORTHY, we're all about empowering women and girls across the globe through community holistic wellness workshops that are led by young people. We believe that our future leaders are the ones who can make the biggest difference in our communities. That's why we offer paid internships to help these young leaders develop the skills and experience they need to succeed. With your support, we can continue to provide these opportunities and ensure that girls around the world are well-equipped with the supplies and materials needed to make a real impact. Thank you for being a part of our journey to empower the next generation of changemakers!

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Fatima- Senegal West Africa
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